Why Your AI Is Making Unfair Decisions (And How Fairness Data Fixes It)
In 2018, Amazon scrapped an AI recruiting tool that systematically downgraded resumes from women. The algorithm had learned bias from a decade of hiring data that predominantly featured male candidates. This failure wasn’t about bad code—it was about bad data and the absence of fairness considerations baked into the system from day one.
Fairness data refers to the information deliberately collected, curated, and analyzed to identify, measure, and mitigate bias in AI systems throughout their entire lifecycle. Unlike traditional training data, fairness data includes demographic attributes, protected characteristics, performance metrics across different groups, and contextual information about …










